Sporting Equipment

A vital element in today’s economy consists of the Sports Business Industry. Whether it’s calling major universities or local high schools, IRG’s researchers can obtain your every need. IRG is also well versed in communicating with large corporate or small “mom and pop” dealers/distributors.

Our in-depth research capabilities will enable you to anticipate customer needs, identify emerging trends and uncover new markets.

The Sports Business segments IRG specializes in include:

  • Athletic Departments of universities, community colleges and high schools
  • Parks and Recreation Authorities
  • Stadiums and other sporting venues
  • Sporting goods and Outdoors retailers/dealers/manufacturers

Although every study is custom designed with your specific needs in mind,
our core areas of expertise include:

  • Lead Generation
  • Market Penetration Analysis
  • Product Enhancement
  • Customer Satisfaction and Loyalty Assessments
  • List Development

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The Industry Research Group of Randall-Reilly is a leader in B-to-B services across multiple industries. Wellknown in the construction, trucking, woodworking and landscaping industries, IRG has developed a reputation for delivering solid market research to our many customers. Our specialists in audience development will give you the results desired at a price that meets or beats the competition. Our marketing efforts are designed to meet your specific goals while keeping your budget under control. From market research and circulation recruitment to lead generation and magazine specific advertising sales support, the Industry Research Group can accommodate your needs. Contact us today for a program tailored to your business.

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