Trucking and Construction
A fluctuating economy, a difficult housing market, an under-financed infrastructure system, increasingly stringent government regulations and an uncertain labor market are just some of the challenges facing the trucking and construction industries today.
The Trucking segments IRG specializes in include:
- Fleets
- Owner-operators
- Company drivers
- Dealers
- Aftermarket parts distributors
- Independent repair garages
The Construction segments IRG specializes in include:
- Highway and heavy contractors
- Commercial and utility contractors
- Road building contractors
- Municipalities
- Aggregates managers
IRG researchers can help you navigate these ever-changing markets by giving you a deeper understanding of your customers, your distribution network and the competitive landscape.
We can help you anticipate customer needs, identify emerging trends and uncover new markets.
Although every study is custom designed with your specific needs in mind,
our core areas of expertise include:
- Lead Generation
- Market Penetration Analysis
- Product Enhancement
- Customer Satisfaction and Loyalty Assessments
- List Development
- List Rentals

